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Pro tip: The $15 coffee cart test that saved me $4,000
Last month I was torn between renting a booth at the downtown farmers market for $80 a day or just testing my cold brew recipe on a cheap rolling cart outside my office building. I went with the cart because it cost less than one market weekend, and in 3 weeks I made back my start-up costs plus a little profit. Has anyone else done a low-cost pop-up before committing to a bigger vendor setup, and how did you pick your spot?
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