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Hot take: I thought a fancy website was the key to getting more clients

I spent $5,000 on a slick redesign, but my first new client this year came from a free, detailed guide I posted on LinkedIn. Now I'm shifting my budget from aesthetics to creating more of that free, useful content. Anyone else find their marketing spend is totally in the wrong place?
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emmag40
emmag401mo ago
My buddy's landscaping company got the same result from a simple how-to video he made, his fancy brochure just collected dust.
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derek78
derek781mo ago
Your buddy's video worked, @emmag40, but brochures still help folks who don't watch videos.
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