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Hot take: I thought a fancy website was the key to getting more clients
I spent $5,000 on a slick redesign, but my first new client this year came from a free, detailed guide I posted on LinkedIn. Now I'm shifting my budget from aesthetics to creating more of that free, useful content. Anyone else find their marketing spend is totally in the wrong place?
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rowanc293mo ago
That $5,000 price tag stings a bit. You put real money into looking professional and it ends up being the free stuff that actually works. Makes me wonder though, did you track where your clients were finding you before the redesign? Could be your ideal clients were never searching for a pretty website in the first place, they were looking for answers to their specific problems. What kind of content performed best for you in that LinkedIn guide?
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